What Eminem taught me about branding | 33st.co
What Eminem taught me about branding
Feb 23, 2017

“People don’t buy what you do; they buy why you do it. If you talk about what you believe, you will attract those who believe what you believe”
Simon Sinek TED Talk in 2009

“Brand is the idea that you stand for, made real by what you do”.
– Wally Olins